{"id":1458,"date":"2015-03-30T09:43:55","date_gmt":"2015-03-30T13:43:55","guid":{"rendered":"http:\/\/creativethirst.com\/blog\/?p=1458"},"modified":"2023-04-23T14:24:55","modified_gmt":"2023-04-23T18:24:55","slug":"theres-a-lot-more-to-successful-ab-testing","status":"publish","type":"post","link":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/","title":{"rendered":"There\u2019s a Lot More To Successful A\/B Testing\u2026"},"content":{"rendered":"<p>Than just having a valid wining treatment.<\/p>\n<p>A lift is always good but a lift without a learning is like a story without a moral, it\u2019s nice but\u2026<\/p>\n<p>You can\u2019t use a test without a learning as a guide to be a better marketer or build a better company.<\/p>\n<p>Marketing optimization that increase your revenue per visitor, lifetime value and average order value are only by-products of a successful A\/B test.<\/p>\n<p>The real ROI of conversion optimization comes from understanding your visitors behavior.<\/p>\n<p>\u00a0<\/p>\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"375\" src=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/revenue-ceiling-250.jpg\" alt=\"\" class=\"wp-image-5168\" style=\"width:190px;height:auto\" srcset=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/revenue-ceiling-250.jpg 250w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/revenue-ceiling-250-200x300.jpg 200w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong>Breakthrough The Supplement Revenue Ceiling<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This diagnostic reveals the specific bottlenecks limiting your supplement brand&#8217;s revenue growth and provides a clear optimization pathway for breakthrough.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/creativethirst.newzenler.com\/f\/break-through-the-supplement-revenue-ceiling-1\">GET YOUR DIAGNOSTIC<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4fc3f8e1 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/hsbm.buzzsprout.com\"><img loading=\"lazy\" decoding=\"async\" width=\"392\" height=\"380\" src=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/health-supplement-mastery-podcast-logo.png\" alt=\"Health Supplement Business Mastery Podcast\" class=\"wp-image-4566\" style=\"width:194px;height:auto\" srcset=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/health-supplement-mastery-podcast-logo.png 392w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/health-supplement-mastery-podcast-logo-300x291.png 300w\" sizes=\"auto, (max-width: 392px) 100vw, 392px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Listen to the <a href=\"https:\/\/hsbm.buzzsprout.com\" target=\"_blank\" rel=\"noreferrer noopener\">Health Supplement Business Mastery Podcast<\/a> for for dietary supplement entrepreneurs and marketers. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/health-supplement-business-mastery\/id1501188717\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"150\" src=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/apple-podcast.png\" alt=\"\" class=\"wp-image-4567\" srcset=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/apple-podcast.png 400w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/apple-podcast-300x113.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/open.spotify.com\/show\/6tzo0If1DvE5QMJaAPjrRY\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"373\" src=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/spotify-podcasts.png\" alt=\"Listen to the health supplement business mastery podcast on Spotify\" class=\"wp-image-4569\" srcset=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/spotify-podcasts.png 1000w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/spotify-podcasts-300x112.png 300w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/spotify-podcasts-768x286.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/feeds.buzzsprout.com\/889189.rss\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"260\" src=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/google-podcast-1024x260.png\" alt=\"Listen to the health supplement business mastery podcast on Google Podcasts\" class=\"wp-image-4568\" srcset=\"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/google-podcast-1024x260.png 1024w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/google-podcast-300x76.png 300w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/google-podcast-768x195.png 768w, https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2023\/11\/google-podcast.png 1072w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Than just having a valid wining treatment. A lift is always good but a lift without a learning is like a story without a moral, it\u2019s nice but\u2026 You can\u2019t use a test without a learning as a guide to be a better marketer or build a better company. Marketing optimization that increase your revenue&hellip; <a class=\"more-link\" href=\"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/\">Continue reading <span class=\"screen-reader-text\">There\u2019s a Lot More To Successful A\/B Testing\u2026<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[3],"tags":[51,7],"class_list":["post-1458","post","type-post","status-publish","format-gallery","hentry","category-conversion-rate-optimization","tag-ab-testing","tag-conversion-rate-optimization-2","post_format-post-format-gallery","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>There\u2019s a Lot More To Successful A\/B Testing\u2026<\/title>\n<meta name=\"description\" content=\"There\u2019s a Lot More To Successful A\/B Testing\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"There\u2019s a Lot More To Successful A\/B Testing\u2026\" \/>\n<meta property=\"og:description\" content=\"There\u2019s a Lot More To Successful A\/B Testing\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing and Advertising Dietary Supplements\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Creative-Thirst-7047554178\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/creativethirst\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-30T13:43:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-23T18:24:55+00:00\" \/>\n<meta name=\"author\" content=\"Bobby Hewitt\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bobby Hewitt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/\"},\"author\":{\"name\":\"Bobby Hewitt\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#\\\/schema\\\/person\\\/49610d10c4681eb36cf5b51181c2380b\"},\"headline\":\"There\u2019s a Lot More To Successful A\\\/B Testing\u2026\",\"datePublished\":\"2015-03-30T13:43:55+00:00\",\"dateModified\":\"2023-04-23T18:24:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/\"},\"wordCount\":96,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#organization\"},\"keywords\":[\"A\\\/B Testing\",\"conversion rate optimization\"],\"articleSection\":[\"Conversion Rate Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/\",\"url\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/\",\"name\":\"There\u2019s a Lot More To Successful A\\\/B Testing\u2026\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#website\"},\"datePublished\":\"2015-03-30T13:43:55+00:00\",\"dateModified\":\"2023-04-23T18:24:55+00:00\",\"description\":\"There\u2019s a Lot More To Successful A\\\/B Testing\u2026\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/theres-a-lot-more-to-successful-ab-testing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"There\u2019s a Lot More To Successful A\\\/B Testing\u2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/\",\"name\":\"Marketing and Advertising Dietary Supplements\",\"description\":\"Marketing consulting for dietary supplements\",\"publisher\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#organization\",\"name\":\"Creative Thirst\",\"url\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/cropped-CREATIVE-THIRST-LOGO.png\",\"contentUrl\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/03\\\/cropped-CREATIVE-THIRST-LOGO.png\",\"width\":161,\"height\":29,\"caption\":\"Creative Thirst\"},\"image\":{\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Creative-Thirst-7047554178\",\"https:\\\/\\\/x.com\\\/bobbyhewitt\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/bhewitt\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/creativethirst.com\\\/blog\\\/#\\\/schema\\\/person\\\/49610d10c4681eb36cf5b51181c2380b\",\"name\":\"Bobby Hewitt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g\",\"caption\":\"Bobby Hewitt\"},\"description\":\"Bobby Hewitt is the founder of Creative Thirst. A conversion rate optimization agency for health and wellness companies with a specialized focus in dietary supplements. We\u2019ve helped health clients profitably scale using our four framework growth model validated through A\\\/B testing. Bobby has over 17 years of experience in web design and Internet marketing and holds a bachelors degree in Marketing from Rutgers University. He is also certified in Online Testing and Landing Page Optimization and won the Jim Novo Award of Academic Excellence for Web Analytics. As well as a public speaker and contributing author to \u201cGoogle Analytics Breakthrough: From Zero to Business Impact, published by Wiley.\",\"sameAs\":[\"http:\\\/\\\/www.creativethirst.com\",\"https:\\\/\\\/www.facebook.com\\\/creativethirst\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/bhewitt\\\/\",\"https:\\\/\\\/x.com\\\/bobbyhewitt\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"There\u2019s a Lot More To Successful A\/B Testing\u2026","description":"There\u2019s a Lot More To Successful A\/B Testing\u2026","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/","og_locale":"en_US","og_type":"article","og_title":"There\u2019s a Lot More To Successful A\/B Testing\u2026","og_description":"There\u2019s a Lot More To Successful A\/B Testing\u2026","og_url":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/","og_site_name":"Marketing and Advertising Dietary Supplements","article_publisher":"https:\/\/www.facebook.com\/Creative-Thirst-7047554178","article_author":"https:\/\/www.facebook.com\/creativethirst\/","article_published_time":"2015-03-30T13:43:55+00:00","article_modified_time":"2023-04-23T18:24:55+00:00","author":"Bobby Hewitt","twitter_misc":{"Written by":"Bobby Hewitt","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/#article","isPartOf":{"@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/"},"author":{"name":"Bobby Hewitt","@id":"https:\/\/creativethirst.com\/blog\/#\/schema\/person\/49610d10c4681eb36cf5b51181c2380b"},"headline":"There\u2019s a Lot More To Successful A\/B Testing\u2026","datePublished":"2015-03-30T13:43:55+00:00","dateModified":"2023-04-23T18:24:55+00:00","mainEntityOfPage":{"@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/"},"wordCount":96,"commentCount":0,"publisher":{"@id":"https:\/\/creativethirst.com\/blog\/#organization"},"keywords":["A\/B Testing","conversion rate optimization"],"articleSection":["Conversion Rate Optimization"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/","url":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/","name":"There\u2019s a Lot More To Successful A\/B Testing\u2026","isPartOf":{"@id":"https:\/\/creativethirst.com\/blog\/#website"},"datePublished":"2015-03-30T13:43:55+00:00","dateModified":"2023-04-23T18:24:55+00:00","description":"There\u2019s a Lot More To Successful A\/B Testing\u2026","breadcrumb":{"@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/creativethirst.com\/blog\/theres-a-lot-more-to-successful-ab-testing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/creativethirst.com\/blog\/"},{"@type":"ListItem","position":2,"name":"There\u2019s a Lot More To Successful A\/B Testing\u2026"}]},{"@type":"WebSite","@id":"https:\/\/creativethirst.com\/blog\/#website","url":"https:\/\/creativethirst.com\/blog\/","name":"Marketing and Advertising Dietary Supplements","description":"Marketing consulting for dietary supplements","publisher":{"@id":"https:\/\/creativethirst.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/creativethirst.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/creativethirst.com\/blog\/#organization","name":"Creative Thirst","url":"https:\/\/creativethirst.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/creativethirst.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2018\/03\/cropped-CREATIVE-THIRST-LOGO.png","contentUrl":"https:\/\/creativethirst.com\/blog\/wp-content\/uploads\/2018\/03\/cropped-CREATIVE-THIRST-LOGO.png","width":161,"height":29,"caption":"Creative Thirst"},"image":{"@id":"https:\/\/creativethirst.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Creative-Thirst-7047554178","https:\/\/x.com\/bobbyhewitt","https:\/\/www.linkedin.com\/in\/bhewitt\/"]},{"@type":"Person","@id":"https:\/\/creativethirst.com\/blog\/#\/schema\/person\/49610d10c4681eb36cf5b51181c2380b","name":"Bobby Hewitt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/aa7f49692495ceed898477904d8ca0313f4da0ecab9ac4a12861571f5bde315c?s=96&d=monsterid&r=g","caption":"Bobby Hewitt"},"description":"Bobby Hewitt is the founder of Creative Thirst. A conversion rate optimization agency for health and wellness companies with a specialized focus in dietary supplements. We\u2019ve helped health clients profitably scale using our four framework growth model validated through A\/B testing. Bobby has over 17 years of experience in web design and Internet marketing and holds a bachelors degree in Marketing from Rutgers University. He is also certified in Online Testing and Landing Page Optimization and won the Jim Novo Award of Academic Excellence for Web Analytics. As well as a public speaker and contributing author to \u201cGoogle Analytics Breakthrough: From Zero to Business Impact, published by Wiley.","sameAs":["http:\/\/www.creativethirst.com","https:\/\/www.facebook.com\/creativethirst\/","https:\/\/www.linkedin.com\/in\/bhewitt\/","https:\/\/x.com\/bobbyhewitt"]}]}},"_links":{"self":[{"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/posts\/1458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/comments?post=1458"}],"version-history":[{"count":3,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/posts\/1458\/revisions"}],"predecessor-version":[{"id":4077,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/posts\/1458\/revisions\/4077"}],"wp:attachment":[{"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/media?parent=1458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/categories?post=1458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/creativethirst.com\/blog\/wp-json\/wp\/v2\/tags?post=1458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}