Often times what makes one health supplement company successful comes down to how and who you sell your supplements to.<\/p>\n\n\n\n
When most people here this, they immediately think of niching. I’m a big fan of niching down to a specific market. After all I’ve niched down conversion rate optimization to health supplement companies in my agency Creative Thirst<\/a>. <\/p>\n\n\n\n But I’m not talking about niching here. What I’m talking about is a key approach that goes across several different levels of a successful supplement company. <\/p>\n\n\n\n There’s almost no area thats not effected. Including copywriting<\/a>, the offer<\/a>, the traffic<\/a>, the hook<\/a> and more. <\/p>\n\n\n\n Moreover all cylinders have to be firing together. When that happens it’s like adding gasoline to a fire. Success just takes off like a rocket ship. <\/p>\n\n\n\n You see, there are different types of health buyers.<\/p>\n\n\n\n There are the super users that take a fist fill or more everyday. <\/p>\n\n\n\n And then there are those who don\u2019t like taking many pills at once. They fear being addicted to pills. <\/p>\n\n\n\n Knowing who you’re selling to is vital to how you craft your supplement sales funnel.<\/p>\n\n\n\n If you build and optimize a different funnel for each segment of the market, then you can design the conversation, in order to acquire a massive amount of new customers. <\/p>\n\n\n\n Not only that but the hooks and angles for your lead copy will be different for each group as well as the offer you’re selling.<\/p>\n\n\n\n I cover this in much more detail with two episodes of my podcast Health Supplement Business Mastery<\/a>. You can listen to both episodes below and you can find the newest episode on iTunes.<\/p>\n\n\n\n Part 1 covers the foundational information you need to understand to start doing this with your health supplement funnel. <\/p>\n\n\n\n You can listen to the episode by clicking the play button below.<\/p>\n\n\n\n