{"id":4966,"date":"2025-03-11T08:00:00","date_gmt":"2025-03-11T12:00:00","guid":{"rendered":"https:\/\/creativethirst.com\/blog\/?p=4966"},"modified":"2025-03-14T16:28:43","modified_gmt":"2025-03-14T20:28:43","slug":"the-1-mistake-that-could-shut-down-your-supplement-company","status":"publish","type":"post","link":"https:\/\/creativethirst.com\/blog\/the-1-mistake-that-could-shut-down-your-supplement-company\/","title":{"rendered":"The #1 Mistake That Could Shut Down Your Supplement Company"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Cease &amp; desist letters, Amazon delistings, or legal trouble. Don\u2019t let it happen to you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Most brands don\u2019t realize this until it\u2019s too late. Find out if you\u2019re at risk.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For many supplement brands, a lingering strategic\u00a0priority is\u00a0continuous improvement across operations, cost-of-goods, quality, and&#8230;<br \/><br \/><strong>Ensuring<\/strong>\u00a0<strong>the brand you built with your blood, sweat, and tears is protected<\/strong>&#8230;<br \/><br \/>One way to protect that is to up-level your operations and plug up any vulnerabilities that exist.<br \/><br \/>Counter to what many think, the FDA might not be the enemy.<br \/><br \/>Instead, the enemy is\u00a0your competitor..<br \/><br \/>The\u00a0<em>other<\/em>\u00a0supplement brand that&#8217;s more established than yours.<br \/><br \/>The one who\u2019s been slapped on the wrist for compliance issues. And they&#8217;re now strategically\u00a0going after smaller competing brands (like yours) to either\u00a0ensure the same level of compliance is brought onto these other brands they are competing with or&#8230;<br \/><br \/>Shut these other brands down completely (think Amazon de-listings, trademark violations, cease &amp; desist letters)\u00a0<br \/><strong><br \/>My friend Brian Yam is seeing this happen with his supplement clients, and it&#8217;s frustrating to see.<br \/><br \/><\/strong>Brian\u00a0has worked in supplements and other health products since 2004, leading regulatory and quality teams in global and private companies.<br \/><br \/>I know it&#8217;s hard for smaller brands to see how they measure up to supplement compliance rules. <br \/><br \/>Some brands believe that if they fully test their product, they&#8217;re compliant. <br \/><br \/>Some brands believe that if they keep their claims fairly conservative, they&#8217;re compliant.<br \/><br \/>While this a good start, there are other operation requirements such as having retention samples, recall procedures, child-resistant enclosure requirements, and more&#8230; (welcome to the &#8216;big leagues&#8217; as they say.)\u00a0<br \/><br \/>This is why I want to introduce you to Brian\u2019s new program:<br \/><br \/><strong>Supplement Compliance Checkup (SCC)<\/strong>\u00a0\ud83d\udc4f\ud83d\udc4f\ud83d\udc4f<br \/><br \/>Here\u2019s just a peek at what\u2019s inside the SCC program:<br \/><br \/>What a recall looks like and you&#8217;ll get a copy of the standard operating procedure template (SOP)The common internal compliance issues that brands face over and over again.<br \/><br \/>The common external compliance pressures that brands face (and it&#8217;s not FDA!!)<br \/><br \/>How to address customer complaints (What happens if they go to the hospital? find a bug?)<br \/><br \/>A walk-through of the Supplement Compliance Vulnerability checklist to see how your brand measures up.<br \/><br \/>And a lot more,\u00a0<strong>plus<\/strong>\u00a0bonuses!<br \/><br \/>Finally understand:<br \/><br \/><strong>1.) Who is going after you<\/strong><br \/><br \/>Brian will dive into the external forces (beyond FDA and FTC) that may attack your brand, in particular, outside pressures that smaller and direct-to-consumer supplement brands may face.<br \/><br \/><strong>2.) What almost ALL supplement brands get wrong<\/strong><br \/><br \/>Brian also dives into the internal operational issues that we\u2019ve seen time and time again with supplement brands, extending beyond \u201cFDA Compliance\u201d and into other business considerations.\u00a0<br \/><br \/><strong>3.) Identify your vulnerabilities<\/strong><br \/><br \/>Brian will walk you through his signature and proprietary Vulnerability Checklist covering key categories from Product Safety to Regulatory, To Warehousing and other Business Vulnerabilities.\u00a0<br \/><br \/><strong>4.) What does a recall look like<\/strong><br \/><br \/>A common-sense, easy to understand, walk-through of the hectic recall process, including what documents are required and other key players needed for a smooth recall.\u00a0<br \/><br \/><strong>5.) Introduction &amp; Access to Critical Standard Operating Procedures<\/strong><br \/><br \/>You will also receive Brian\u2019s signature and proprietary standard operating procedures templates, along with a walkthrough and explanation of the procedures for Product Release, Handling Customer Complaints, and Product Recall. <br \/><br \/>And as a special bonus, you can\u2026<br \/><br \/><a href=\"https:\/\/blueoceanregulatory.newzenler.com\/courses\/protectyourbrand?coupon=BORSCC200\" target=\"_blank\" rel=\"noreferrer noopener\">\ud83d\udd25\u00a0<strong>Get $200 Off using Promo Code:\u00a0BORSCC200\u00a0or click this link &#8211; DISCOUNT APPLIED AT CHECKOUT \ud83d\udd25<\/strong><\/a><br \/><br \/><strong>Protect your supplement business today. (Avoid costly, easily-preventable, mistakes and protect yourself against legal action.)<\/strong><br \/><strong><br \/><\/strong>As a Bonus you\u2019ll also get:<br \/><br \/><strong>Bonus 1 &#8211;\u00a0<\/strong>Two\u00a0Year Access to Supplement Startup Essential Training ($349 Value)<br \/><br \/><strong>Bonus 2 &#8211;\u00a0<\/strong>Standard Operating Procedures ($299 Value)<br \/><br \/><strong>Bonus 3 &#8211;\u00a0<\/strong>A One on One Call with a Blue Ocean Regulatory Consultant ($225 Value)<br \/><br \/><a href=\"https:\/\/blueoceanregulatory.newzenler.com\/courses\/protectyourbrand?coupon=BORSCC200\" target=\"_blank\" rel=\"noreferrer noopener\">\ud83d\udd25\u00a0<strong>Click Here to Learn More and SAVE $200 TODAY\u00a0(Discount applied at checkout)\u00a0\ud83d\udd25<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cease &amp; desist letters, Amazon delistings, or legal trouble. Don\u2019t let it happen to you. Most brands don\u2019t realize this until it\u2019s too late. Find out if you\u2019re at risk. For many supplement brands, a lingering strategic\u00a0priority is\u00a0continuous improvement across operations, cost-of-goods, quality, and&#8230; Ensuring\u00a0the brand you built with your blood, sweat, and tears is&hellip; <a class=\"more-link\" href=\"https:\/\/creativethirst.com\/blog\/the-1-mistake-that-could-shut-down-your-supplement-company\/\">Continue reading <span class=\"screen-reader-text\">The #1 Mistake That Could Shut Down Your Supplement Company<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-4966","post","type-post","status-publish","format-gallery","hentry","category-supplement-marketing","post_format-post-format-gallery","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The #1 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