Designing a dietary supplement label that’s FDA-approved is the easy part. How to design a supplement label that sets your product apart is the real challenge. Due in large part to the FDA Supplement Facts Label Requirements that must be on the label. Here’s what’s required for all dietary supplement labels, in the supplement facts… Continue reading Dietary Supplement Label Designs That Sell
2023 State of The Dietary Supplement Market
Key Trends: Vitamin and Dietary Supplement Market 2023 Report Supplement Industry Snapshot Will supplement sales continue to rise in 2023? The website medGadget reported on a study conducted by Fact.MR that through 2023 sales for nutritional supplements will rise by 6.7% Compound Annual Growth Rate (CAGR) from 2017 through 2023. During that time period, the… Continue reading 2023 State of The Dietary Supplement Market
Growing a Supplement Brand
In this episode of the Health Supplement Business Mastery podcast Vin Tricarico from NutraScience Labs and I sit down and discuss some ways to grow a supplement brand. Bobby Hewitt:In this episode I sit down with Vin Tricarico from NutraScience Labs. He has over 21 years of direct consumer and business to business experience. He’s a respected… Continue reading Growing a Supplement Brand
The Best Supplement Marketing Strategies That Work
Are you using the best supplement marketing strategies to grow online sales? This comprehensive marketing guide will help you think through the many options for marketing a dietary supplement brand. Jump to: Looking at the past, the future would suggest that there’s always going to be a market for health, wellness and prevention. Dietary supplements… Continue reading The Best Supplement Marketing Strategies That Work
Traffic Trends for Heath Supplement Brands in 2023 and Beyond
Where are the top health supplement marketers getting their traffic in 2022? And where will they shift traffic to in the next 2 – 3 years? To answer that we first need to look at what’s changed in e-commerce because of the pandemic. The biggest change was more volume. Volume in both buyers and sellers.… Continue reading Traffic Trends for Heath Supplement Brands in 2023 and Beyond
Does Health Affinity Effect Supplement Sales?
Not all health supplement buyers have the same affinity towards health. Moreover, they are not motivated by same messaging. otivated by same messaging. That’s not surprising, people are different. And people buy health supplements differently. Yet, most health copywriters use one message that has the broadest appeal in order to convert browsers into buyers. Selling… Continue reading Does Health Affinity Effect Supplement Sales?
Growing a Supplement Company to 5 Million Per Year
Growing a supplement company to 5 million dollars per year from scratch can be overwhelming. To get to that level you’re spinning multiple plates and dogging a ton of pitfalls along the way. And if you’re not preparing for growth at every step, you’ll likely never reach your vision. But, if you focus on the… Continue reading Growing a Supplement Company to 5 Million Per Year
Dietary Supplement Brand eCommerce Design vs. Direct Response Design
Supplement brand marketers are at odds with direct response marketing. They have been for years. It’s one of the greatest marketing fights of all time. Brand marketers believe… The brand is the bridge between the product and the customer. Therefore brand marketing is about linking the values of a company or product with an audience.… Continue reading Dietary Supplement Brand eCommerce Design vs. Direct Response Design
2021 Mid Year State of The Dietary Supplement Industry (What’s Ahead?)
Industry Report: Dietary Supplement Trends for 2021 To say that 2020, has been a crazy year would be un understatement. No one could have predicted what happened during the pandemic. And we’re still seeing the effects on that now over one year later. The pandemic altered the course of practically everything for health and wellness.… Continue reading 2021 Mid Year State of The Dietary Supplement Industry (What’s Ahead?)
What Funnel Strategy Is Best For Selling Health Supplements Online?
Your funnel strategy can make or break a direct to consumer supplement business. As the market becomes more and more saturated the Cost Per Acquisition of buying a customer keeps increasing. Get your funnel strategy wrong and it’s going to be very difficult to outbid the competition. Especially for small and mid-size health supplement brands.… Continue reading What Funnel Strategy Is Best For Selling Health Supplements Online?