FREE is a magic selling word. It gets people interested. And the word FREE gets people hooked. First, it can be used to get your visitor hooked into hearing your offer. Second, it can be used to hook them into buying. Let me explain. Your sales page can get the visitor over the hurdle of… Continue reading The Psychology of a Free Plus Shipping Offer
Tag: Health Marketing
Sell Natural Health Products The Disney Way
To sell natural health products online like Disney doesn’t take magic. It takes hard work and deep thinking. The hard work comes in understanding your customers better than they understand themselves. I don’t mean just their demographics. I mean really knowing their fears and desires. The deep thinking comes in through decoding your customer’s values and… Continue reading Sell Natural Health Products The Disney Way
Health Supplement Sales Funnel Front-End Offer Economics That Work
A health supplement sales funnel that works is the key to scaling an online health company. That is, as long as you’re acquiring customers at zero cost. Which is pivotal to making a breakeven on day one sales funnel, with cold traffic, work. Acquiring a new customer with a direct response funnel, allows your ad… Continue reading Health Supplement Sales Funnel Front-End Offer Economics That Work
Marketing Dietary Supplements Online
Marketing dietary supplements online is not as easy as marketing other products. The U.S. supplement industry is said to reach 220.3 billion dollars by 2022. That is, according to a 2017 report from Zion Market Research. Trends driving the growth of the global dietary supplements market include: This is important when marketing dietary supplements online because the aging… Continue reading Marketing Dietary Supplements Online
Increase your natural health and wellness sales online
Increasing health and wellness sales online comes down to tapping into how people buy health products. If you understand this then you can gain an edge online. But first you must understand how people buy health products. After running over 400 split tests for health clients, we’ve learned many things. One of those key learnings is… Continue reading Increase your natural health and wellness sales online
Building a Million Dollar Natural Health Business Online
There are many pieces to get right for a natural health business to be successful selling health products online. One critical piece is the right sales funnel that will allow you to scale. Your natural health business sales funnel will allow you to bring in buyers at zero cost, with cold traffic. The way to you… Continue reading Building a Million Dollar Natural Health Business Online
What Can Health and Beauty E-Commerce Stores Learn From Direct Response Marketing?
In this article we’ll look at the top 4 principals that an e-commerce store can learn and apply from direct response marketers, but there are many more.
How To Create a Supplement Sales Funnel the RIGHT Way The First Time
Tapping into how people buy is the driving force of conversion rate optimization. Yet not all products are purchased the same way. One such example are direct to consumer health related products, such as a natural health supplement, or natural food product, and even medical equipment.
Why Increasing Your Supplement Funnel Average Order Value Starts With Your Marketplace
If your prospects are seeing and hearing the same promises and unique mechanisms, across other competing or alternative products, which can be in other product categories than yours, their trust is eroding and it becomes harder to sell to them, build trust and make an impact in people’s lives.
What The Top Direct Response Marketers Know About Marketplace Sophistication And How To Use It In The Health And Wellness Industry
Marketers struggle with creating a self-liquidating, breakeven funnel because they don’t start with an understanding of the marketplace sophistication. It’s vital to understand this before creating a single word, pixel or code of their marketing funnel. This article goes deep into marketplace sophistication, but first let’s recap the previous article. We looked at marketplace awareness… Continue reading What The Top Direct Response Marketers Know About Marketplace Sophistication And How To Use It In The Health And Wellness Industry