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The Price vs. The Cost of Conversion Rate Optimization

The cost of being wrong is very low.

You run an A/B test and find out what you thought would be the winning version actually wasn’t.

It’s just your ego here that gets hurt.

But the price your business pays for not knowing is very high.

Can your web page convert more more visitors into buyers if you changed a few things?

How much money are you leaving on the table by not testing?

What price are you paying compared to the cost of being wrong?

 

Discover the 3 funnels that can help your health supplement business succeed.

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By Bobby Hewitt

Bobby Hewitt is the founder of Creative Thirst. A conversion rate optimization agency for health and wellness companies with a specialized focus in dietary supplements. We’ve helped health clients profitably scale using our four framework growth model validated through A/B testing. Bobby has over 17 years of experience in web design and Internet marketing and holds a bachelors degree in Marketing from Rutgers University. He is also certified in Online Testing and Landing Page Optimization and won the Jim Novo Award of Academic Excellence for Web Analytics. As well as a public speaker and contributing author to “Google Analytics Breakthrough: From Zero to Business Impact, published by Wiley.