Time and time again marketers and designers default to using the word “Submit” for buttons. Perhaps because that’s the default when creating an HTML…
Tag: Internet marketing
Are All Online Customers Created Equal?
Do all customers have the same value? Sure everyone’s money may be good inside of an ecommerce shopping cart but are some customers more equal than others?
How to Design Better Websites with Data
The maturity of web design, usability and web analytics are all converging and forcing web sites to become accountable for their results. Designing only for look and feel is no longer enough.